Social Media Manager and Content Creator

ABOUT US
At Gingham & Heels, we’re all about effortlessly chic, trend-driven styles that empower women to feel confident every day. As a fast-growing women’s fashion e-commerce brand, we thrive on creativity, innovation, and a customer-first mindset. With a passionate online community, we’re looking for a Social Media Manager & Content Creator to elevate our brand presence and engage our audience like never before.

ABOUT THE ROLE
As our Social Media Manager & Content Creator, you’ll be the creative force behind our digital presence. From planning and executing social media strategies to producing high-quality imagery and video content, you’ll be responsible for driving engagement, growing our community, and ensuring our brand stays ahead of trends. You’ll work across all major platforms, creating scroll-stopping content while maintaining a consistent brand voice and aesthetic.

WHAT YOU’LL BE DOING:

• Social Media Strategy & Execution – Plan, create, and schedule engaging content across Instagram, TikTok, Facebook, Pinterest, YouTube, and LinkedIn.
• Content Creation – Produce high-quality imagery and video content (including Reels & TikToks) that captures our brand story and converts followers into loyal customers.
• Community Engagement – Actively engage with our audience through comments, DMs, and user-generated content to build a loyal and interactive online community.
• Influencer & UGC Management – Oversee influencer partnerships, gifting programs, and UGC strategies to maximise content reach and brand authenticity.
• Performance Analysis – Track and report on social media performance metrics, adjusting strategies to improve engagement, reach, and conversion rates.
• Trend & Market Research – Stay ahead of industry trends, emerging platforms, and best practices to keep G&H at the forefront of social media marketing.
• Photoshoot & Styling Coordination – Plan and style content shoots, ensuring visually compelling assets that require minimal reshoots.
• Collaboration – Work closely with the marketing, e-commerce, and creative teams to align content with brand campaigns and key sales moments.
• Agency Coordination – Work with an external social media content agency to ensure all content is aligned and supports a shared strategy for maximum impact.

WHAT YOU’LL BRING:

• 2+ years of experience in social media management and content creation, ideally in fashion or e-commerce.
• A deep understanding of social media trends, platform algorithms, and best practices across Instagram, TikTok, Facebook, and Pinterest.
• Strong skills in photography, videography, and editing using tools like Adobe Creative Suite, Canva, or CapCut.
• Experience in influencer marketing and user-generated content strategies.
• Excellent writing and storytelling skills with a strong brand voice.
• Ability to manage multiple projects in a fast-paced, deadline-driven environment.
• A passion for fashion, creativity, and community building.

WHY YOU’LL LOVE WORKING WITH US:

• Exclusive Staff Perks – Monthly clothing allowance & generous discounts.
• Career Growth – Opportunities to upskill and expand your role.
• Flexible Working – Hybrid options for work-life balance.
• Creative & Collaborative Environment – Join a passionate team that thrives on innovation and great style.

If you're a creative powerhouse who loves fashion, content creation, and social media strategy, we’d love to hear from you! Apply now and help us shape the future of Gingham & Heels' digital presence.

Note: We are not engaging recruitment agencies for this role and will not consider unsolicited resumes.